The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. What are responsive search ads? Responsive search ads are very flexible ads that automatically adapt to show the right message to the right customer. You enter multiple headlines [...]
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. A brief history of Google’s mission to make the web faster In 2009, by issuing a call to arms to “make the web faster”, Google set out on [...]
Postie, the direct mail platform, has unveiled a new CRM Optimization engine that uses machine learning to automate the analysis of brands’ CRM data to identify best audiences for direct mail campaigns. Early usage showed CRM Optimization-identified audiences three-times outperforming audiences pulled randomly from the CRM data. Why we care. [...]
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Having a website that doesn’t convert is a little like having a bucket with a hole in it. Do you keep filling it up while the water’s pouring [...]
Understanding all the features of Google Analytics 4 (GA4) is essential to making the most of it. Doing so allows you to configure the tool to analyze data accurately and efficiently. It also lets you draw the best conclusions for designing, refocusing and defining your digital strategies. GA4 users can configure many [...]
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In today’s episode of Whiteboard Friday, Tom Capper walks you through a problem many SEOs have faced: cannibalization. What is it, how do you identify it, and how can [...]
The latest edition of The CMO Survey shows contradictions which, in my view, hinder the realization of marketing technology benefits and ROI. The CMO Survey is conducted biannually since 2008. The spring 2024 report includes data collected during Q1 2024 from CMOs across various industries and company sizes. Here, we [...]
With the Galaxy Fold Unpacked on the way, Ice Universe has been leaking news about the upcoming Samsung foldables. Galaxy Z Fold5 vs Galaxy Z Fold6Fold6 screen width =Fold5 screen width+right bezel width pic.twitter.com/cbIjMNjikV — ICE UNIVERSE (@UniverseIce) May 30, 2024 According to the leak, the Fold 6 will have [...]
The end for Google Pay is near, for those who lost track of time and/or whatever the hell Google is doing with its payment apps. The Google Pay (or is it GPay?) app is going away on June 4 and there is one thing you need to do if you [...]
World of Warcraft is coming to Nvidia GeForce Now this week. The ‘Classic’ version of Blizzard’s massively popular MMORPG, as well as its new expansion, Cataclysm Classic, are some of the game streaming service’s latest additions. The full list of this week’s new GeForce Now games is as follows: The Rogue Prince [...]